Guide to Using Social Networking to Promote Your Services
“With so many freelancers and design agencies out there, finding work can often be a major struggle, especially for those who are just getting started. A growing number of designers are using social media as a means of marketing their services, in addition to simply using it for interacting with friends. While social media marketing can be extremely effective, it can also be a big waste of time. In this post we’ll look at some tips that should help you to ensure that your time with social media is well spent.”
This is a re-post. The full article can be found here:
http://vandelaydesign.com/blog/marketing/social-networking/
Is your website successful?
A website needs to do 2 things to be successful:
- Obtain & maintain ‘good’ traffic
- Consistently convert traffic into something beneficial
To apply a ‘brick and mortar’ example, this is equivalent to making sure that you not only have customers in your store but that it is also easy for them to buy things they are interested in. On the web, your site needs to be easily found by people who are looking for what you offer. Once they find you, they need to like and trust what they see enough to take action.
Read more